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Creating a Dynamic Marketing Plan // Summer 2020
Monday, August 17, 2020, 4:00 PM - 6:00 PM EDT
Category: FY21 Workshops

Creating a Dynamic Marketing Plan

Monday, August 17, 2020
4:00pm - 6:00pm

Online via Zoom
Information on how to attend the Zoom will be included in your confirmation email.

How do you strategize a roadmap while remaining flexible and ready for a pandemic and racial reckoning, while starting to rebuild a gathering space for your community to come back to. Let's utilize all our resources from advertising, community building, and press to create a framework in holding ourselves accountable and reimagining success. 

Maya Shah has worked for the performing arts in NYC for over a decade. As a native New Yorker she specializes in bringing her neighbors into creative spaces that haven't been marketed to them. Her expertise in community engagement and audience development has been called by the industry for her success in "making theatre more diverse." She is currently the Assistant Director of Marketing at Signature Theatre. 


For accessibility information, special circumstances, or other accommodations please contact Kirsten Sweeney at [email protected]. Interpretation services are available by request; requests must be made at least 7 business days before the event.

Contact: Kirsten Sweeney - [email protected]