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Engaging and Understanding Audiences with Disabilities // Fall 2019
Wednesday, November 13, 2019, 6:30 PM - 8:30 PM EDT
Category: FY20 Workshops

Engaging and Understanding Audiences with Disabilities

Wednesday, November 13, 2019
6:30pm - 8:30pm

A.R.T./New York Conference Room
520 8th Avenue, 3rd Floor, Suite 319
New York, NY 10018

Arts marketers have long sought out ways to expand and diversify their audiences, but where do people with disabilities fit in? Historically, people with disabilities have been considered solely from a mandates perspective -- what do we legally have to do, how accessible do we have to be, what are regulations we need to follow. All important points, but this workshop will try to shift and add to the discussion by introducing the concepts of disability from a community/multi-cultural perspective. If we want to include people with disabilities in our theaters, then we need to better understand them as audience members, the barriers they encounter, the attitudes they face and other issues that prevent their full participation. This workshop will provide participants with an introduction to general ideas on how to market the arts for people with disabilities. Participants will be presented with an overview of disability from a multi-cultural perspective, provided with suggestions on how to create relationships with different segments of the disability community and given information on the basic tenets of the Americans with Disabilities Act.

Marcie Bramucci is the Director of Community Investment at People’s Light, where she coordinates cross-departmental integration and leverages opportunities/resources for increased arts access and engagement within the organization and the community. Bramucci developed the institutional capacity and community partnerships needed to produce the company’s first and subsequent relaxed performances, implemented audio-description, American Sign Language interpretation and expanded open caption performances. This fall at People’s Light, she produced the US pilot of new smart caption glasses technology (developed by the National Theatre in the UK) to serve and engage individuals who are Deaf or hard of hearing, as well as English language learners. These glasses will be available to patrons of the theatre beginning in January of 2020. She also fosters partnerships to embed playwrights of the New Play Frontiers program into the surrounding community in service of elevating untold/unknown stories of this region.

Beth Prevor is the co-founder and Executive Director of Hands On, an arts service organization which provides, supports and advocates for the accessibility of the arts for the Deaf/hard of hearing community through the following services: production of sign language interpreted performances, information and referral, theater consultations and workshops. Beth currently serves as an advisory board member for Lincoln Center’s Department of Program and Services for People with Disabilities, the Museum Access Consortium and the Rhinelander Children’s Aid Society. She has advised for the New Jersey Theater Alliance and Hospital Audiences. She has presented workshops on arts marketing for people with disabilities at the Kennedy Center’s LEAD conference and Americans for the Arts. As a person with a disability, Beth has promoted and advocated for inclusion in the arts for all people with disabilities for the last 30 years.



For accessibility information, special circumstances, or other accommodations please contact Kirsten Sweeney at [email protected]. Interpretation services are available by request; requests must be made at least 7 business days before the event.

Contact: Kirsten Sweeney - [email protected]