News and Updates
Press Release: Curtain Call 2012
Thursday, September 13, 2012 02:00 PM
A.R.T./New York

Contact: Virginia P. Louloudes, Executive Director
Tel: (212) 244-6667 x 228 /
September 13, 2012

Acclaimed Theatre Director Moisés Kaufman to Deliver The Laura Pels Keynote Address at Alliance of Resident Theatres/New York’s 40th Anniversary Industry Celebration, CURTAIN CALL
A.R.T./New York to Announce its $25M Campaign for the A.R.T./New York Theatres

Monday, September 24th, 7:15 PM
at The Pershing Square Signature Center
480 West 42nd Street, New York, NY 10036
By Invitation Only

[NEW YORK, NY] MOISÉS KAUFMAN, the Artistic Director of Tectonic Theater Project and the author of Gross Indecency: The Three Trials of Oscar Wilde and The Laramie Project, will deliver the eighth annual Laura Pels Keynote Address at A.R.T./New York’s annual industry celebration, Curtain Call. This year’s event marks A.R.T./New York’s 40th Anniversary, at which it will also announce its $25M campaign for the A.R.T./New York Theatres on the Far West Side of Manhattan.

Now in its eighth year, the A.R.T./New York Laura Pels Keynote Address has attracted attention and generated debate in the arts industry and beyond. The sometimes controversial topics discussed by its speakers have ranged from the low fees paid to playwrights by nonprofit theatres to right-wing protests against funding for the arts and the challenges faced by women playwrights and writers of color. Past Laura Pels Keynote speakers include Pulitzer Prize-winner Lynn Nottage (Ruined), Theresa Rebeck, J.T. Rogers, Bill Irwin, Jon Robin Baitz, Richard Nelson and Eduardo Machado.

Moisés Kaufman, who is in rehearsals for the Broadway production of The Heiress, recently directed Nightingale at the LaJolla Playhouse and The Common Pursuit at the Roundabout Theatre Company. His other Broadway credits include the Tony-nominated Bengal Tiger at the Baghdad Zoo, 33 Variations, and the Tony and Pulitzer Prize-winning I Am My Own Wife. According to A.R.T./New York’s Executive Director Ginny Louloudes, “As a gay Latino raised in an Orthodox Jewish home in Venezuela, Moisés represents the 21st Century American playwright. His multicultural roots symbolize the global, interconnected world in which we live today. The fact that he is both an award-winning playwright and director helps reinforce the fact that many of our 21st Century artists are multi-disciplinary and multi-talented.”

Established in 1972, A.R.T./New York is the leading service and advocacy organization supporting New York City’s Off Broadway and Off Off Broadway nonprofit theatre community. Its programs include four major re-granting initiatives, cash flow and real estate loan programs, shared office and rehearsal spaces, field-wide research and advocacy and technical assistance and capacity-building programs. Ninety-two percent of New York City’s 375 nonprofit theatres are A.R.T./New York members and the beneficiaries of its mission to assist member theatres in managing their companies effectively, so that they may realize their rich artistic visions and serve their diverse audiences well.

A.R.T./New York will mark its 40th Anniversary with the public announcement of its $25M Campaign for the A.R.T./New York Theatres to create and subsidize two new flexible theatre spaces for the nonprofit theatre community at 53rd Street and 10th Avenue in New York. To date, $16.5M or 66% of the funds have been raised.

The A.R.T./New York Theatres, designed by world-renowned architect Toshiko Mori, will be subsidized at below-market affordable rates for smaller theatre companies for the entire duration of A.R.T./New York’s 99-year lease on the building. Building and design costs have been generously provided by the City of New York with funding by the Bloomberg administration under the leadership of Mayor Bloomberg and Commissioner of Cultural Affairs Kate D. Levin, as well as the City Council under the leadership of Speaker Christine Quinn, Finance Committee Chair Domenic Recchia, and Manhattan Borough President Scott Stringer. Support for the mechanical system and theatre equipment was provided by NY State Assembly Speaker Sheldon Silver and Assembly Member Linda Rosenthal. The Dermot Corporation provided funds that paid for a substantial portion of a shared mechanical system.

Curtain Call also features the presentation of the DeWitt Stern Local Hero Awards, which acknowledge the important contributions small businesses make to the City’s 375 nonprofit theatres. Since 1994, A.R.T./New York has presented nearly 360 Local Hero Awards to restaurants, graphic artists, architects, real estate agents, lawyers, accountants, casting directors, publicists and marketing directors—and even a dentist who provides free dental care to the members of one theatre company! For many, their DeWitt Stern Local Hero Award marks the first time they have received an award or acknowledgement for their philanthropy.

Contact: Virginia P. Louloudes, Executive Director
Tel: (212) 244-6667 x 228 /
September 13, 2012

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Spring 2012 Award Winners
Thursday, June 14, 2012 12:00 AM

A.R.T./New York proudly congratulates our member companies who not only successfully brought Off Broadway shows to Broadway this season but dominated at the 2012 Tony Awards on Sunday night! Of the 26 awards, 16 went to Clybourne ParkOnceOther Desert CitiesPeter and the Starcatcher, and Venus in Fur -- all of which originated at A.R.T./New York member theatres. 

In addition, we would like to congratulate everyone in the A.R.T./New York family who were honored with awards this Spring. This has been an incredible year for Off Broadway and Off Off Broadway theatre in New York, and your successes are further proof of how crucial the nonprofit theatre is to the arts ecosystem in NYC.

Below is a list of companies who produced or presented shows that were honored at this Spring's awards. Please email with any corrections.

59E59 Theaters / Lincoln Center Theater / New York Theatre Workshop / The New Victory Theater / The Public Theater / Transport Group

New York Theatre Workshop / Lincoln Center Theatre

Classic Stage Company / New York Theatre Workshop / Playwrights Horizons / Soho Rep

Atlantic Theater Company / Classic Stage Company / Elevator Repair Service / Lincoln Center Theater / New York Theatre Workshop / Playwrights Horizons / Roundabout Theatre Company / Second Stage Theatre / Women's Project

New York Theatre Workshop / Roundabout Theatre Company / Signature Theatre Company

13P / The Bushwick Starr / Elevator Repair Service / Ensemble Studio Theatre / Lincoln Center Theater / New York Theatre Workshop / Playwrights Horizons / The Public Theater / Roundabout Theatre Company / Vineyard Theatre / Women's Project

MCC Theater / New York Theatre Workshop / Roundabout Theatre Company / Transport Group

Playwrights Horizons / The Public Theater / Roundabout Theatre Company / Signature Theatre Company

Classic Stage Company / Lincoln Center Theater / New York Theatre Workshop / Plawrights Horizons

Theatre Bay Area Intrinsic Impact Subsidies
Thursday, May 17, 2012 12:00 AM

Theatre Bay Area Announces Duke Foundation subsidy for U.S. theatre organizations interested in studying the impact of their programs on their patrons

Counting New Beans

Theatre Bay Area is excited to announce that, thanks to generous support from the Doris Duke Foundation, up to thirty theatre organizations across the country will be able to survey their audiences using the intrinsic impact questions developed for the Counting New Beans study released earlier this year at a reduced cost.  These questions, and the unique surveying technology developed through that project, will allow arts organizations to quickly and easily survey their audiences on the impact of the art and immediately see and explore the results.  Through this program, theatre organizations will also receive 3-5 hours of consulting with the project director of Counting New Beans, Clayton Lord, in order to develop their survey, understand results, and construct actionable steps. 

To apply for this subsidy, please visit

All theatre organizations of all sizes and variations in the United States are eligible to apply for this subsidy, and organizations that do not get this subsidy are still eligible to participate for the full fee.  Any questions should be directed to, and the deadline to apply is June 3, 2012.

Information on the Subsidy

  1. This subsidy is only available to theatre organizations in the United States. That said, intrinsic impact work (and the web interface and support system Theatre Bay Area has piloted with WolfBrown) is available to all genres throughout the world. So if you are not a theatre company in the United States, but are interested in doing this work, please email Clayton Lord at to be pointed in the right direction.
  2. The basic fee structure for intrinsic impact assessment through Theatre Bay Area is as follows: $1,000 one-time setup fee per organization to build your basic survey, provide you with tutorials on the basic concepts, and map out a plan for future surveying, plus $500 per production you choose to survey. The Duke Foundation provides a subsidy of $1,000 per organization for 30 organizations, which covers the setup fee. This means that any theatre organization conducting this work will have a minimum fee outlay of $500. We recommend, but do not require, that organizations doing this work for the first time plan to survey multiple productions over the course of a season to get a baseline.  The fees associated with this process are for the consulting time necessary on Theatre Bay Area’s part to help each organization craft their survey and learn how to navigate and analyze their own results.
  3. The subsidy is meant to allow Theatre Bay Area to provide support to a cohort of thirty diverse organizations (diverse in all senses) within the theatre field of the United States. We will be taking into account board, staff and audience diversity, organization size, geographic location, type of work/mission, and proposed projects. That said, even if you do not get the subsidy, you will be welcome to participate in the surveying program.

Information on the application process

  1. Applications are due by June 3, 2012.
  2. If you have any questions along the way, please email
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