News and Updates
Giving Tuesday with A.R.T./New York
Thursday, November 12, 2015 12:00 AM


Hello Members,

We know that for some of you #GivingTuesday is a tradition, and for some it's a brand new idea! We wanted to let you all know more about #GivingTuesday, how it can be effective for your organization, and how to make sure A.R.T./New York helps you amplify your social media buzz on December 1.

What is #GivingTuesday?

#GivingTuesday began in 2012 as an annual hashtag celebrating the act of giving back. #GivingTuesday occurs on the Tuesday following Thanksgiving, which will be December 1, 2015. Last year, nonprofits across the country raised $45.7 million both off and online on Giving Tuesday. To learn more about #GivingTuesday, visit

How To Participate

You can initiate a call to action on #GivingTuesday on social media platforms and encourage your base to take #unselfies, to show their support for your nonprofit and for #GivingTuesday. A.R.T./New York will help our member campaigns' visibility by liking, sharing, and retweeting all of your #GivingTuesday posts on Facebook and Twitter that tag A.R.T./New York and use the hashtag #GivingTuesday!

Things to Remember
  1. Check out the #GivingTuesday Tools available online to get ideas.
  2. Share info on how to donate to your company on your social media and website.
  3. Tag A.R.T./New York and use the hashtag #GivingTuesday, and we'll Like, Share, and Retweet you.
  4. Like, Share, and Retweet your fellow nonprofit theatres!
  5. If you don't already, follow A.R.T./New York on TwitterFacebook, and Instagram.
To learn more about #GivingTuesday, visit

Support A.R.T./New York and see China Doll
Monday, November 02, 2015 12:00 AM


Support A.R.T./New York with your night out at the theatre!

Just added! A new block of tickets at a reduced price!
What do you get when you combine a Pulitzer Prize winning playwright, an Academy Award winning actor, and a Tony Award winning director?
The answer is China Doll, David Mamet's new play on Broadway 
starring Al Pacino and directed by A.R.T./New York 2015 Gala Honoree 
Pam MacKinnon!  
China Doll is the riveting tale of Mickey Ross, a billionaire who buys his young wife an airplane for her wedding gift. But just as the two prepare to jet set into a new life, Mickey receives a phone call that changes everything.
Join us on Tuesday, November 17th for a special preview performance of China Doll and cocktails and an exclusive talk-back with Tony Award Winning Director Pam MacKinnon after the show!
Tickets are $350 $250 per person and all proceeds go to funding A.R.T./New York's vital programs that support theatre in New York City.
Reserve your seats today by contacting Brooke Berescik-Johns, Manager of Individual Giving and Events, on (212) 244-6667 ext. 242 
Tickets are extremely limited, so act fast!
Performance: 7:00 p.m. at the Gerald Schoenfeld Theatre
236 W 45th St., New York, NY 10036.
Drinks reception to follow at a nearby location. 

Small Theatre Saturday
Wednesday, October 14, 2015 12:00 AM


Last month A.R.T./New York was invited by American Express to participate in their Small Business Saturday campaign on Saturday, November 28th, 2015.
Small Business Saturday is now in its sixth year, and it takes place on the Saturday after Thanksgiving. The goal is to drive attention and generate attendance and sales at local small businesses. And you don't need to accept the American Express Card to participate!
A.R.T./New York has committed to participating in Small Business Saturday through Small Theatre Saturday! We are inviting you, our member theatres, to consider participating in a discount coupon that will be available on our website only on November 28th. Each theatre can choose a discount that meets their needs and it can be used either for your current show or at a later date.
Since one of the goals of Small Business Saturday is community development and awareness, we will ask users to print the coupon, and take a "selfie" with the coupon and your theatre's logo. Participants will be asked to post their "selfies" on social media via Facebook, Twitter, and Instagram using the hashtags #shopsmall and #smalltheatresaturday!

In order to give your audiences the chance to redeem this coupon, we will need your help by sending out an email blast linking audiences to our website on the morning of Saturday, November 28th.

For more information on American Express' Small Business Saturday, visit their website.
To sign up with A.R.T./New York for Small Theatre Saturday, please contact my wonderful assistant, Rachel Haspel at 212- 244-6667 X 222 or, or me at ext 228 or


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